Insurance replacement commerce layer · Built in Australia

Replacement commerce infrastructure for insurance claims.

Turn approved claim items into compliant replacement options, supplier orders, delivery tracking and warranty records — through one governed commerce layer.

Like-for-like options Supplier order execution Delivery tracking Warranty passport RMA orchestration
Replacement request · RR-1001
tenant: example · sandbox
Claim item
Samsung 55" 4K Smart TV
TV · like-for-like 92%
Method
Market replacement
Route · trusted supplier
Offer
Version 2
3 candidates · expires 45m
Supplier rail
JB Hi-Fi Business
Portal + PO reference
Commerce pipelineAuditable · idempotent
  1. 01Validated item
  2. 02Matched options
  3. 03Offer v2
  4. 04PO received
  5. 05Supplier confirmed
  6. 06Delivered
  7. 07Warranty passport
Latest events
11:02supplier.rejectedBunnings SKU OOS · alternatives requested
10:48order.submittedJB Hi-Fi order submitted · PO RC-PO-78910
10:32offer.createdOffer v2 created with 3 candidates
The problem

Claim decisions are not the hard part. Fulfilment is.

Insurers can triage claims, collect evidence and approve replacement outcomes. The operational friction starts after approval — sourcing, live availability, offers, supplier orders, delivery, warranty proof and exception loops.

Product matching is policy-sensitive

Like-for-like is more than keyword search. It needs category rules, equivalence logic, betterment constraints and customer-visible explanations.

Supplier execution is fragmented

Each retailer has different business accounts, portals, PO rules, delivery support, invoice formats, refund paths and warranty processes.

Exceptions drive cost

Out-of-stock, substituted SKUs, delivery failures, damaged goods, customer re-selection and warranty claims all need governed loops.

How it works

From validated item to closed fulfilment loop.

A single governed pipeline connects insurer decision to supplier delivery — with audit at every hop.

  1. 01
    Send a validated replacement request

    Item brief, policy constraints, budget, postcode, preferred supplier panel and customer requirements.

  2. 02
    Receive purchase-ready options

    Ranked options with equivalence rationale, price, availability, delivery ETA, confidence and expiry.

  3. 03
    Capture approval or selection

    Insurer, handler, customer workspace or client agent selects and supplies a PO or approval reference.

  4. 04
    Execute supplier order

    Submitted through the best rail: partner API, punchout/EDI, business portal, structured order or managed procurement.

  5. 05
    Track, close and support

    Normalised order events, delivery status, warranty passport, RMA and refund loops return to the client system.

Core modules

One service, multiple commerce capabilities.

Compose the modules you need. Every module emits normalized events and writes to the same audit trail.

Market intelligence

Discover matching products, comparable SKUs, pricing signals, availability and supplier coverage across approved sources.

Offer orchestration

Create versioned offers, refresh price and availability, handle customer re-selection and generate compliant counter-offers.

Supplier order execution

Convert insurer approval into supplier orders with idempotency keys, PO references, delivery details and confirmation tracking.

Delivery & exception management

Track dispatch, partial shipments, failed delivery, lost orders, damaged goods, wrong items and address changes.

Warranty passport

Structured proof-of-supply: product, order, serial, delivery and support metadata — issued at fulfilment.

RMA & refund coordination

Coordinate retailer / manufacturer RMA, replacement reorder, return pickup, refund credits and reconciliation.

Integration modes

Use it as an API, a portal, an agent tool or a managed service.

Same governed core. Four ways to consume it.

API-first

REST/JSON endpoints and webhooks for replacement requests, offers, orders, tracking and warranty/RMA events.

POST /v1/replacement-requests

MCP · agent-native

Expose the same capabilities as tools to a client claims agent. Every tool call resolves to auditable workflow events.

tool: create_offer_version

Admin portal

Manage suppliers, business accounts, rules, contracts, order exceptions, warranty policies and retailer health.

/commerce-portal

Managed commerce

Our operations layer owns supplier execution, exception handling and warranty/RMA loops where you don't want to build them.

SLA · AU business hours
Supplier coverage roadmap

Coverage is built by volume, not logos.

We would prioritise supplier onboarding against eligible claim volume and category mix — then deepen execution rails behind one stable commerce API.

G1 · 47%
G2 · +49% → 96%
Cumulative modelled claim-volume coverage47% → 96% → 97% → 100%
Group 1 · Near-term
47%
Volume delta · 47%
Wesfarmers path: Bunnings, Officeworks + 99 Bikes + Specialist Jewellery

Strong in phones, computers, hardware, tools, flooring, bikes and jewellery. Single corporate relationship unlocks most of the near-term coverage.

Group 2 · Priority onboarding
→ 96%
Volume delta · +49%
Harvey Norman · JB Hi-Fi · Betta · Nick Scali · Specsavers · Super Retail Group · Total Tools · iHear

Closes appliances, furniture, TVs, optical and hearing gaps. Biggest single jump in modelled claim-volume coverage.

Group 3 · Cost-advantage channel
→ 97%
Volume delta · +1%
Kogan · Amazon AU · Appliances Online · Temple & Webster

Minimal extra coverage — strategic value is price competition on high-volume categories already served by Groups 1–2.

Group 4 · Specialist gap fillers
→ 100%
Volume delta · +3%
Carpet tiles · performance bike parts · luxury watches · instruments · art & collectibles

Niche categories referred to specialist suppliers. About 3% of volume, but critical for closing the long tail.

Design principle
Start with priority categories and supplier rails; measure progress by insurer eligible volume covered, not by the number of supplier logos.
Partner API where availablePunchout / P2P integrationEDI / structured file exchangeBusiness / trade account portalStructured email / order templateControlled portal automationManaged procurement fallback
Officeworks (Wesfarmers)
Business account · partner API candidate
Business pricing
30 Day Account · PO reference
Account support · tax invoice
Group 1 · Near-term
Harvey Norman Commercial
Commercial portal · account manager
Commercial quote
Account manager · portal
Commercial service request
Group 2 · Priority
JB Hi-Fi Business
Business catalogue · account manager
Business pricing · quote
Business portal · PO
Business support desk
Group 2 · Priority
Kogan Marketplace
Kogan Marketplace API
Kogan First · commercial
API + PO
Kogan warranty desk
Group 3 · Cost advantage
Specialist referrals
Curated specialist directory
Quoted per case
Managed procurement
Specialist-backed
Group 4 · Gap fillers
Level 1 · Product search
Immediate. AI agent searches retailer catalogues via web interfaces — no formal partnership required.
Level 2 · Purchase orders
Short-term. Commercial accounts for direct PO submission. Primary near-term goal across all groups.
Level 3 · API integration
Medium-term. Real-time availability, pricing and order management. Prioritised for Groups 2 & 3.

Source: Retailer Engagement Strategy v1.2. Figures are modelled coverage estimates and should be validated against the insurer's live claim mix.

Governance & audit

Built for governed side effects.

Insurer retains claim decisioning. Phenix owns commerce execution — with a typed audit trail on every hop.

// audit.event
supplier_order.submitted SO-7001
actor: ops.maya · po: RC-PO-78910 · idempotency: 8f40d5a1…
authority: example.commerce.commit · source: adapter.jbhifi

No hidden order commits

Supplier orders are generated as commit proposals with idempotency, authority checks and audit events.

Policy-aware recommendations

Options are evaluated against like-for-like, budget, betterment, customer preference and delivery rules.

No automatic substitution

Suppliers may propose alternatives, but formal counter-offers must be evaluated and approved before dispatch.

Evidence-linked decisions

Every candidate, offer, price, availability signal and exception is tied to source evidence and timestamps.

Admin portal

Operate the supplier network from one portal.

Supplier health, exception queues, offer versions, PO status, warranty passports and audit — in a single operations cockpit.

Dashboard · Pilot · Sandbox
Open requests
42
+6 today
Awaiting selection
11
SLA 2h avg
Orders awaiting confirm
7
1 escalated
Delivery exceptions
4
2 address issues
Requests needing action
RR-1001Samsung 55" 4K TVCustomer selection pending
RR-1003Bosch drill kitSupplier rejected · OOS
RR-1005Miele washer 8kgOffer ready for review
Supplier health
JB Hi-Fi Business98%
Officeworks Business94%
Appliances Online Trade88%
Bunnings PowerPass72%
Packaging

Buy only the layer you need.

Start with sourcing, add order execution, or hand us the whole commerce loop.

Marketplace API

Sourcing and ranked replacement options. Keep your own customer workflow and supplier execution.

  • Market intelligence
  • Like-for-like brief
  • Ranked candidate options
  • Webhook events
Talk to sales
Order Rail

Sourcing plus supplier order submission, confirmation and basic tracking.

  • Everything in Marketplace API
  • PO submission adapters
  • Confirmation & tracking
  • Basic exception loops
Talk to sales
Recommended
Managed Commerce

We own the full commerce loop: sourcing, offers, orders, exceptions, warranty passport and RMA.

  • Everything in Order Rail
  • Managed operator queue
  • Warranty passport
  • RMA & refund coordination
  • AU business-hours SLA
Plan a pilot
Add-ons:Customer Workspace · Valuation Research · Advanced RMA / Warranty · Custom supplier integrations · MCP tools for client agents ·
Plan a pilot

Start with one category, one supplier panel and real replacement cases.

Pilot the service with selected categories, approved suppliers and defined rules. Measure match rate, cycle time, fulfilment success, exception rate and handler effort reduction.

We reply within one business day, AEST.